Every web site project we undertake is different, the client will have their own reason for wanting a site and it will be intended for a different audience, however we have a basic process that we will work through with the client to produce a project brief and price estimate.
Project Brief
What is the purpose of the site - online shopping, catalogue of products, information resource for existing clients, marketing tool etc. We will work through this to determine who the site is aimed at.
Style of the site
DotNetNuke uses a template to create the visual appearance of the site, the templates available can be very sophisticated and currently their are over 7000 to choose from. We will discuss with you the colour schemes, menu style and page layout and then present you with a selection of templates that fit the design idea.
Content
The content for the site is critical for success in terms of what your audience reads and what the search engines catalogue. It is important that the content reads well for your visitors as they will judge your business on what they see but also your chosen keywords need to be woven into the text not just listed within the meta tags. You can provide the content our highly experienced copy writer can produce the text for you in a way that will guarantee the best search engine results
Image selection
Images play an important role in any website and need to be chosen carefully. We can supply stock images for you or if you need professional photography we can help with this.
Keyword selection
Keywords play a critical role in the way Google and other search engines will rank your site, and how close to the top of the list your site will appear. Part of our development service is analysis the keywords that you want to use and what your competitors use, these can then be programmed into the site as well as woven into the general text.
Google analytics
Google has a fantastic tool that allows you to monitor how many people visit your web site and what they look at when they are there. We will setup the account for you (which is free), and start the monitoring process, you can then easily see how changes to your website influence the traffic that visits it.
Search engine optimisation
DotNetNuke has been built from the ground up with SEO in mind. By using DNN you are already half way towards having a web site that the search engines will easily find and catalogue making it easier for your prospective clients to find you.
Site construction
Once we have agreed on the brief and all of the requirements above our team of web professionals will begin the process of building and configuring the site. Once we have your approval the site will go live we hand it over to you. From this point you can take advantage of the content management system to add or change any of the pages, images, text or modules.